"Researchers provide research that might have commercial value. These insights need to find a potential customer. Using the TerraCipher Shaipup Hub opens up a two-way conversation. It provides a framework to see how research insights sit in the marketplace. It's interesting to see how commercial companies will invest in research if they know they have a path to access the results from the research. Shaipup makes sure commercialisation partners can access the insights."
Commercial companies are always looking for innovative solutions. Building a profile of expertise creates awareness and allows companies to think about integration options.
Developing front end applications that can host algorithmic insights takes time and money. Researchers aren't always best placed to do this job. Find software integrators that have existing platforms and using the Shaipup API it is possible to easily share access to the code executation without compromising any IP. For software developers having access to fresh insights can lift the value of their application.
The value of research insights is best determined through some basic user testing. Researchers don't need to have a sophisticated front-end application to get user feedback. Help the researcher collect and collate the feedback. The Shaipup platform provides a number of options for researchers to do some initial user testing an capture user feedback.